I spent too long trying to nail down what 'enjoy' even means before picking a user segment.
Start by clarifying the goal and scope of the platform, then define the target user segments and their pain points. Structure your answer around a clear product vision, prioritize features using a framework like RICE, and discuss success metrics and potential risks.
Pro tip: Anchor your design in Meta's existing ecosystem (e.g., Instagram, Facebook) to show strategic thinking and leverage of company strengths. Also, explicitly address how you would handle ambiguity by stating assumptions and validating them with data.
Ask clarifying questions to understand the platform's purpose, target audience, and constraints. Define what 'discover and enjoy art' means in the context of Meta's mission.
Segment users (e.g., art enthusiasts, casual viewers, artists) and identify their needs and frustrations with current art discovery platforms.
Craft a concise vision statement that aligns with Meta's strengths (social graph, AR/VR, AI). Explain how the platform will uniquely solve user problems.
Brainstorm key features (e.g., personalized recommendations, social sharing, virtual galleries) and prioritize them using a framework like RICE or MoSCoW to define a minimum viable product.
Outline metrics (e.g., DAU, engagement time, artist onboarding) and potential risks (e.g., content moderation, copyright). Discuss mitigation strategies.
AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.