Choose an app you genuinely use and can analyze deeply, ideally one that aligns with Google's product principles. Structure your answer to show product thinking: start with why you love it, then dissect its core value proposition, user experience, and potential improvements. This demonstrates your ability to evaluate products critically and empathetically.
Pro tip: Avoid picking a Google app unless you can offer a truly novel insight; instead, choose a competitor or non-Google app to show you can think objectively and aren't just flattering the interviewer. Also, briefly mention a metric or user behavior that supports your choice.
Pick an app that is widely known, has a clear product strategy, and ideally relates to Google's ecosystem or product areas. Avoid obscure apps that require lengthy explanation.
Articulate the app's core value proposition and how it solves a user problem effectively. Connect it to your personal usage to show authenticity.
Discuss 2-3 key strengths such as user experience, design, technology, or business model. Use product frameworks (e.g., CIRCLES, HEART) to structure your analysis.
Critically evaluate the app's weaknesses or missed opportunities. Propose one or two concrete enhancements, showing you can think like a PM.
Relate your insights to Google's products or mission, demonstrating how your product sense aligns with the company's goals.
AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.