I went straight into user needs, which felt right, but I probably spent too long on that part and rushed the business case at the end.
Start by clarifying the strategic objective—whether this is a revenue play, a user acquisition channel, or a brand awareness initiative. Then evaluate the opportunity through a structured product lens: market sizing, user needs, competitive landscape, and Google's unique capabilities. Conclude with a clear recommendation, key risks, and success metrics.
Pro tip: Acknowledge that this is a B2B2C play: Google would need to partner with hotel chains, so consider the value proposition for both hotels and guests. Also, address privacy concerns head-on—hotel rooms are sensitive environments, and Google's data practices will be scrutinized.
Ask what Google aims to achieve: increased Assistant usage, hardware sales, data collection, or brand loyalty? This shapes the entire analysis.
Size the hotel market, identify guest pain points (e.g., controlling room environment, accessing services), and evaluate if Google Home solves them better than alternatives.
Consider Google's strengths (Assistant, ecosystem) and challenges (privacy, hotel integration, competition from Amazon). Assess technical and operational feasibility.
Propose how to partner with hotels (revenue share, subscription), pricing, and rollout strategy. Outline marketing and support.
Give a clear yes/no with rationale. Define success metrics (e.g., usage rates, guest satisfaction, incremental revenue) and potential risks.
AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.