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Meta·Data Scientist·Technical Phone Screen·Senior

Senior
Jul 2026

Summary

Meta data science or analyst interview, one question about multiple metrics and how to handle the statistical testing side of it. Pretty niche but also pretty fair if you've done any real experimentation work.

Questions Asked (1)

Q1

If a single experiment tracks multiple engagement metrics simultaneously, how would you adjust your p-value thresholds and what's your reasoning?

A/B Testing & ExperimentationProduct Analytics & Metrics
Author's notes

This is a multiple comparisons problem and I knew that going in, but I fumbled the 'why' part more than I expected.

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AI HintsAI Generated

Suggested Approach

Start by acknowledging the multiple comparisons problem and the need to control false positives. Then discuss adjustments like Bonferroni or Benjamini-Hochberg, but emphasize that the choice depends on the goal (e.g., family-wise error rate vs. false discovery rate) and the correlation among metrics. Finally, mention practical alternatives like pre-registering a primary metric or using hierarchical testing to balance rigor and power.

Pro tip: At Meta, where experiments often have many metrics, it's common to use a primary metric for decision-making and treat others as guardrails or exploratory, with less stringent thresholds. This avoids over-penalizing and maintains sensitivity to meaningful effects.

1. Identify the multiple comparisons issue

Explain that testing multiple metrics inflates the chance of false positives, so p-value thresholds must be adjusted to control error rates.

2. Choose an appropriate correction method

Discuss options like Bonferroni (controls family-wise error rate) or Benjamini-Hochberg (controls false discovery rate), and justify based on the cost of false positives vs. false negatives.

3. Consider metric hierarchy and pre-registration

Propose designating a primary metric with a standard threshold (e.g., 0.05) and treating others as secondary or exploratory with stricter thresholds or no formal testing.

4. Account for correlation and dependencies

Note that metrics are often correlated, so corrections like Bonferroni may be overly conservative; methods like Holm or permutation tests can be more appropriate.

5. Balance statistical rigor with practical impact

Emphasize that the goal is to make informed decisions, so consider the trade-off between controlling false positives and detecting true effects, especially in a fast-paced environment like Meta.

Key Points to Mention

  • Multiple comparisons problem and inflated Type I error rate
  • Bonferroni correction and its conservativeness
  • False Discovery Rate (FDR) and Benjamini-Hochberg procedure
  • Pre-registration of a primary metric and hierarchical testing
  • Correlation among metrics and its impact on adjustments
  • Practical considerations: sample size, power, and business impact

AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.