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Google·Product Manager·Onsite - Product Sense / Strategy·Intermediate

Intermediate
Jun 2026

Summary

Google PM interview with a single product design question about redesigning a cane. Pretty open-ended, which I wasn't expecting for a hardware-adjacent prompt.

Questions Asked (1)

Q1

How would you design a new cane?

Product Sense & IdeationAdaptability & Ambiguity
Author's notes

I fumbled the opening because I jumped straight into features without clarifying who the user actually is.

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AI HintsAI Generated

Suggested Approach

Start by clarifying the user segments and use cases for a cane, then prioritize a specific segment to design for. Structure your answer by defining the problem, brainstorming features, and proposing a solution with clear trade-offs and success metrics.

Pro tip: Anchor your design in a real user need and explicitly state your assumptions; this shows product sense and adaptability. Also, consider accessibility and inclusivity as core design principles, not afterthoughts.

1. Clarify and Segment

Ask clarifying questions to understand the scope: who uses canes (elderly, visually impaired, injured, etc.) and in what contexts. Choose a primary segment to focus on.

2. Define User Needs

Identify key pain points and needs for the chosen segment, such as stability, comfort, navigation, or social stigma. Prioritize the most critical needs.

3. Ideate Solutions

Brainstorm features that address the needs, leveraging technology (e.g., sensors, GPS, AI) and innovative materials. Consider both functional and emotional aspects.

4. Evaluate and Prioritize

Assess ideas based on impact, feasibility, and cost. Select a core set of features for an MVP, and discuss potential trade-offs.

5. Define Success Metrics

Propose metrics to measure success, such as user adoption, satisfaction, or improved mobility. Outline a plan for iteration based on feedback.

Key Points to Mention

  • User segmentation and empathy for specific needs (e.g., elderly, visually impaired)
  • Integration of smart technology (e.g., GPS, fall detection, obstacle avoidance)
  • Ergonomic and lightweight materials for comfort and portability
  • Addressing social stigma through design (e.g., aesthetics, customization)
  • Accessibility and inclusivity as core design principles
  • Business viability and potential partnerships (e.g., healthcare providers)

AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.