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Uber·Software Engineer·Onsite - System Design / Architecture·Senior

SeniorPrefer not to say
May 2026

Summary

Uber system design round for a software engineer role. One question on trending items for an e-commerce landing page, and I came out of it feeling like I'd talked myself into a corner by nerding out on scoring algorithms when the interviewer clearly wanted to hear about the infrastructure side.

Questions Asked (1)

Q1

Design a 'trending items' feature for an e-commerce landing page. How would you handle caching, popularity scoring, and the tradeoff between freshness and relevance?

System DesignTechnical Trade-offsAlgorithms & Data Structures
Author's notes

I went deep on the scoring model early, like way too deep.

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AI HintsAI Generated

Suggested Approach

Start by clarifying requirements and scale, then propose a high-level architecture that separates real-time ingestion, scoring, and serving layers. Discuss caching strategies (e.g., multi-tier with TTLs) and the tradeoff between freshness and relevance, emphasizing how to tune based on business metrics.

Pro tip: At Uber, where real-time data and scale are critical, highlight how you'd use streaming (e.g., Kafka/Flink) for near-real-time updates and a hybrid scoring model that balances recency and popularity. Also, mention the importance of A/B testing and monitoring to validate the freshness-relevance tradeoff.

1. Clarify Requirements and Scale

Ask about expected traffic, update frequency, definition of 'trending', and business goals (e.g., revenue vs. engagement). Establish scale (e.g., millions of users, thousands of items) to inform design choices.

2. Design Data Pipeline and Scoring

Propose a pipeline that ingests user interactions (views, purchases) in real-time, computes popularity scores using algorithms like time-decayed counts or Hacker News ranking, and stores scores in a fast database (e.g., Redis).

3. Implement Caching Strategy

Use a multi-tier cache: CDN for static assets, application-level cache (e.g., Redis) for trending lists with short TTLs (e.g., 1-5 minutes), and a fallback to precomputed lists. Discuss cache invalidation and consistency.

4. Address Freshness vs. Relevance Tradeoff

Explain how to tune the scoring algorithm's decay factor and cache TTL to balance fresh content with stable popularity. Suggest using A/B testing to measure impact on key metrics.

5. Discuss Scalability and Monitoring

Outline how to scale horizontally (sharding, replication) and monitor system health (latency, cache hit rate, score distribution). Mention handling hot items and ensuring fault tolerance.

Key Points to Mention

  • Time-decayed popularity scoring (e.g., exponential decay or sliding windows)
  • Multi-tier caching with appropriate TTLs and cache invalidation strategies
  • Real-time stream processing (e.g., Kafka, Flink) for low-latency updates
  • Tradeoff between freshness and relevance: tuning decay parameters and cache TTLs
  • A/B testing and metrics (CTR, conversion) to validate design choices
  • Scalability considerations: sharding, replication, and handling hot keys

AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.