← Capital One Interview Insights
This took me longer than I expected to set up.
Start by clarifying the schema and metric definitions, especially how 'reached' and 'segment' are defined. Then outline a SQL structure that aggregates donations per campaign and segment, computes each metric, and combines them into a final result set.
Pro tip: Explicitly state your assumptions about the schema and metric definitions before writing SQL, and use CTEs to break the query into logical steps for readability and maintainability.
Confirm the tables and columns: donors, campaigns, contacts, donations. Define 'reached' (e.g., contacts linked to campaign) and 'segment' (e.g., donor demographic or contact attribute).
Filter donations to August 2025 and join with campaigns and donors to get campaign and segment information.
Use GROUP BY campaign_id, segment to calculate total reached, unique donors, gross donations, variable cost, and fixed cost.
Compute conversion rate as unique donors divided by total reached, and net revenue as gross donations minus (variable cost + fixed cost).
Combine all metrics into a single result set, ensuring proper handling of NULLs and division by zero.
AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.
Pretty clean once you have the CTE from the first part.
First, compute net revenue per campaign using a GROUP BY on campaign, then use a window function or ORDER BY with LIMIT to select the campaign with the highest net revenue. Alternatively, use a CASE expression to pivot the results into a single row with the winning campaign and its net revenue.
Pro tip: Mention that you would handle ties explicitly (e.g., using RANK() or a tie-breaker) and that you would validate the result against the underlying data to ensure accuracy.
Use a subquery or CTE to calculate net revenue for each campaign by summing revenue minus costs, grouped by campaign.
Apply a window function like RANK() or ROW_NUMBER() ordered by net revenue descending, or simply ORDER BY net revenue DESC with LIMIT 1.
Filter to the top-ranked campaign (e.g., WHERE rank = 1) or use LIMIT 1 to get the campaign with the highest net revenue.
If needed, pivot the result using conditional aggregation (e.g., MAX(CASE WHEN campaign = 'gala' THEN net_revenue END)) to return a single row with the winning campaign and its net revenue.
AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.
The NOT EXISTS / NOT IN subquery is the obvious move but I blanked on whether to use donations_hist or the main donations table.
Start by clarifying the schema and business definitions (e.g., what constitutes a donation, how 'last 12 months' is defined, and how to identify contacted donors). Then write a SQL query that aggregates donations per donor, filters to the last 12 months, excludes contacted donors, and ranks by total donation amount to return the top 10.
Pro tip: Mention that you would validate the results by checking for edge cases like donors with no donations in the period or multiple contact records, and consider using a window function like RANK() or ROW_NUMBER() to handle ties appropriately.
Ask about the tables involved (donations, donors, contacts), the definition of 'last 12 months' (e.g., relative to current date or a fixed date), and what 'contacted for the gala campaign' means (e.g., a flag or a separate table).
Write a subquery or CTE that sums donation amounts per donor for the last 12 months, ensuring you filter by the correct date range.
Use a LEFT JOIN or NOT EXISTS to exclude donors who have been contacted for the gala campaign, being careful to handle NULLs correctly.
Order the results by total donation amount descending and limit to the top 10, using a window function if ties need special handling.
Check for edge cases (e.g., donors with no donations, duplicate contacts) and consider indexing or query performance if the dataset is large.
AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.