I froze for a second because I picked a product I actually care about and then had to immediately argue against it.
Choose a product you know deeply and that has clear user segments and pain points. Then, systematically design a competitor by identifying underserved needs, defining a unique value proposition, and outlining key features, business model, and go-to-market strategy. Emphasize how your product would differentiate and win in the market.
Pro tip: Tie your design to Google's strengths (e.g., AI, data, scale) and show how it could fit into Google's ecosystem, demonstrating strategic thinking beyond just product features.
Pick a product you use regularly and understand well. Briefly explain why it's your favorite and its key value proposition to set the stage.
Identify the target users, their pain points, and gaps in the current product's offering. Highlight unmet needs or underserved segments.
Craft a clear, differentiated value proposition that addresses the gaps. Explain how it would appeal to users and why it's better.
Describe the core features that deliver the value proposition, prioritizing an MVP. Focus on what makes it unique and feasible.
Suggest a monetization strategy and a plan to acquire users, leveraging potential synergies (e.g., with Google's ecosystem).
AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.