← SentinelOne Interview Insights
Start by clarifying the goal and target users of the e-commerce site, then outline the key user journeys and features. Structure your answer around user needs, business objectives, and technical feasibility, and prioritize features based on impact and effort.
Pro tip: Anchor your design in a specific user persona (e.g., professional photographers) and tie features to their pain points, showing you understand the market. Also, mention how you would measure success with metrics like conversion rate and average order value.
Ask clarifying questions to understand the business model, target audience (e.g., hobbyists vs. professionals), and primary success metrics. Define the scope and constraints.
Identify key user journeys such as browsing, comparing, purchasing, and post-purchase support. Highlight unique needs for SLR cameras, like detailed specs and lens compatibility.
List must-have features (e.g., advanced search filters, high-res images, reviews) and nice-to-haves (e.g., virtual try-on, expert advice). Prioritize using a framework like RICE or MoSCoW.
Outline the high-level system components: frontend, backend, database, payment gateway, and integrations (e.g., inventory, shipping). Consider scalability and security.
Specify success metrics (e.g., conversion rate, cart abandonment) and propose an MVP launch with iterative improvements based on user feedback.
AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.