This is one of those questions where you can go shallow fast if you're not careful.
Start by validating the negative feedback with data and user research to understand the root cause and impact. Then prioritize the issue based on severity and business goals, and present a clear, data-backed case to engineering that aligns with their priorities and constraints. Emphasize collaboration and shared ownership of the user experience.
Pro tip: Bring engineering into the problem-solving process early by sharing raw user feedback and data, and frame the issue in terms of engineering metrics they care about (e.g., performance, reliability, technical debt) to increase buy-in.
Aggregate negative feedback from multiple sources (surveys, app store reviews, social media, support tickets) and quantify the issue's prevalence and impact on key metrics like retention or engagement.
Use qualitative and quantitative research to identify the underlying cause—whether it's a usability flaw, performance issue, or unmet user need—and segment the feedback to see if it's widespread or isolated.
Assess the issue against the product roadmap and business objectives, and determine its priority relative to other initiatives. Consider quick wins vs. long-term fixes.
Create a concise, data-driven narrative that highlights the user impact, business risk, and potential solutions. Tailor the message to engineering's interests, such as reducing technical debt or improving system performance.
Work with engineering to scope and implement a fix, involving them in trade-off decisions. After launch, track metrics and user feedback to ensure the issue is resolved and communicate results back to stakeholders.
AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.