Framed it around user intent first, which felt right.
Start by clarifying the goal and scope of the feature, then segment users and identify their key needs. Structure your answer around a user-centric design process: define, ideate, prioritize, and measure, while highlighting trade-offs and Apple's differentiators.
Pro tip: Emphasize privacy and on-device intelligence as Apple's unique advantages, and discuss how you would balance personalization with user trust.
Ask clarifying questions to understand the goal (e.g., increase engagement, help users discover restaurants) and constraints (e.g., data sources, privacy). Define what success looks like.
Identify target user segments (e.g., tourists, locals, foodies) and their needs (e.g., quick nearby options, dietary restrictions, ambiance). Consider contexts like time of day, location, and social setting.
Brainstorm potential features (e.g., personalized rankings, collaborative filtering, contextual filters) and prioritize using a framework like RICE or impact/effort. Focus on high-impact, feasible ideas.
Sketch the user flow and integration with Google Maps (e.g., map view, search, reviews). Consider data sources (user reviews, location history) and algorithms (ML for personalization).
Propose success metrics (e.g., click-through rate, conversion to directions, user satisfaction) and a plan for A/B testing and iteration based on feedback.
AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.