I went straight to user goals which felt right, job seekers scanning vs.
Start by clarifying the user goals and business objectives for the job board, then compare pagination and infinite scroll against those goals using a framework like user needs, technical constraints, and metrics. Propose a data-driven approach with A/B testing to validate the decision, and consider hybrid solutions.
Pro tip: Emphasize that the choice depends on the primary user intent: if users are searching for specific jobs, pagination aids deliberate comparison; if browsing for discovery, infinite scroll can increase engagement. Also, mention that infinite scroll can hurt SEO and make it harder to return to a previous position, which is critical for job seekers.
Identify the core user personas (e.g., active searchers vs. passive browsers) and business goals (e.g., applications per user, time on site, SEO). Determine what success looks like for the job board.
List pros and cons of each pattern: pagination offers control, easy navigation, and SEO benefits; infinite scroll provides seamless browsing, higher engagement, but can cause disorientation and performance issues.
Assess technical constraints like page load speed, mobile vs. desktop usage, and the nature of job listings (e.g., frequently updated vs. static). Also consider accessibility and analytics tracking.
Suggest running A/B tests to measure key metrics (e.g., click-through rate, applications, bounce rate, scroll depth). Use results to decide or iterate on a hybrid approach (e.g., 'Load more' button).
Based on the analysis, recommend the best option for the job board, acknowledging that it may vary by user segment or platform, and outline next steps for implementation and measurement.
AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.