I went straight to user pain points which felt right but I spent way too long on the obvious stuff like wait times and accessibility.
Start by clarifying Google's strategic rationale for entering the elevator industry, then define the target user segments and their pain points. Focus on how Google's core strengths in AI, cloud, and data can transform the elevator from a commodity into an intelligent, connected service.
Pro tip: Emphasize that the elevator is not just hardware but a platform for services and data; this shifts the discussion from mechanical engineering to product innovation, which is more relevant for a PM role.
Ask questions to understand why Google would enter this space and what success looks like. This ensures your design aligns with business objectives.
Segment users (e.g., building managers, passengers, maintenance crews) and map their key frustrations with current elevators.
Brainstorm how Google's AI, cloud, data analytics, and ecosystem (e.g., Android, Assistant) can create differentiated value.
Propose a next-gen elevator concept that addresses pain points and leverages strengths, focusing on key features and user experience.
Discuss how to prioritize features based on impact and feasibility, and outline a plan to test assumptions with prototypes or pilots.
AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.