I spent the first couple minutes just trying to figure out what angle to take.
Start by clarifying the scope of 'group travel' and Meta's strategic context, then define a specific user segment and their pain points. Propose a product vision that leverages Meta's social graph and existing platforms, and outline how you'd prioritize features and measure success.
Pro tip: Anchor your design in Meta's core strength: the social graph. Show how the product creates network effects and increases engagement within Meta's family of apps, rather than building a standalone travel tool.
Ask clarifying questions to understand the target user (e.g., friend groups, families), trip types (e.g., leisure, bachelorette), and constraints (e.g., mobile-first, integration with existing Meta products).
Identify key pain points in group travel planning, such as coordinating schedules, splitting expenses, making decisions, and sharing experiences. Prioritize the most impactful problems.
Envision a product that leverages Meta's social graph and platforms (e.g., Messenger, Instagram) to solve these pain points. Outline core features like group itinerary planning, expense splitting, and real-time sharing.
Use a framework like RICE to prioritize features based on impact and effort. Suggest an MVP and a phased rollout, considering technical feasibility and user adoption.
Propose metrics such as engagement (e.g., DAU), trip completion rate, and cross-platform usage. Discuss potential risks like privacy concerns and mitigation strategies.
AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.