I knew the answer but fumbled the delivery.
Start by defining feature scaling and normalization, then explain why they matter for model convergence and performance. Discuss when to apply them based on algorithm sensitivity and data characteristics, and mention trade-offs and practical considerations.
Pro tip: Emphasize that scaling is not always necessary and can even hurt performance for tree-based models; showing this nuance demonstrates deeper understanding and practical experience.
Clearly distinguish between feature scaling (e.g., min-max normalization, standardization) and normalization (e.g., L2 normalization). Explain that scaling changes the range, while normalization changes the distribution.
Discuss how features with different scales can dominate distance calculations and gradient updates, leading to slow convergence or poor performance. Mention that many algorithms assume features are on similar scales.
Specify algorithms that require scaling (e.g., SVM, k-NN, neural networks, PCA) versus those that don't (e.g., decision trees, random forests). Also consider data characteristics like outliers and sparsity.
Mention that scaling can be sensitive to outliers, and that normalization may not be suitable for sparse data. Highlight the importance of fitting scalers on training data only to avoid data leakage.
Summarize that proper scaling can lead to faster training, better model performance, and more reliable results, but it's not a one-size-fits-all solution.
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