I fumbled the opening because I didn't clarify what 'supply' meant upfront.
Start by clarifying what 'supply' means for Zomato (restaurants, delivery partners, or both) and the goal (e.g., increase selection, reduce delivery times). Then segment supply by city tier, cuisine, or restaurant size, identify key pain points for each segment, and prioritize solutions based on impact and feasibility.
Pro tip: Focus on the restaurant partner's perspective—supply growth ultimately depends on making Zomato the most profitable and hassle-free channel for them. Quantify the impact of your ideas on metrics like selection, delivery time, and partner retention.
Define what 'supply' means (restaurants, delivery partners, menu items) and the objective (e.g., increase selection, reduce delivery time, improve availability). Ask clarifying questions if needed.
Break down supply by relevant dimensions: city tier (metro vs. tier-2), cuisine type, restaurant size (chain vs. independent), or delivery partner type (full-time vs. gig). This helps tailor solutions.
For each segment, pinpoint why supply might be lacking: high commissions, onboarding friction, low order volume, poor delivery experience, or lack of demand. Use data or hypotheses.
Generate ideas to address pain points (e.g., reduced commissions for new restaurants, faster onboarding, incentives for delivery partners). Prioritize using impact vs. effort or RICE.
Outline how you'd measure success (e.g., number of active restaurants, delivery partner retention, average delivery time) and propose a pilot or rollout plan.
AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.