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rippling·Software Engineer·Onsite - System Design / Architecture·Senior

Senior
Jun 2026

Summary

System design round at Rippling for a software engineer role, focused entirely on building an ad performance measurement platform from scratch. Pretty intense scope, covering ingestion, stream processing, enrichment, and serving layers all in one session.

Questions Asked (5)

Q1

Design a data platform to measure advertising performance, handling impression and click events from mobile and web clients at up to 500k events per second.

System DesignTechnical Trade-offs
Author's notes

This is the main question and it's a lot.

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AI HintsAI Generated

Suggested Approach

Start by clarifying requirements and scale, then propose a high-level architecture that decouples ingestion, processing, and serving layers. Focus on trade-offs between latency, cost, and accuracy, and explain how you would handle 500k events per second with horizontal scaling and partitioning.

Pro tip: Emphasize the importance of idempotency and exactly-once processing to avoid double-counting events, and mention how you would handle late-arriving data with watermarks or a lambda architecture.

1. Clarify Requirements and Scale

Ask questions to understand data sources, required latency for reporting, accuracy needs, and retention. Confirm the 500k events/sec is peak and estimate data volume and growth.

2. Design Ingestion Layer

Propose a scalable ingestion system using a distributed message queue (e.g., Kafka) with partitioning by ad ID or user ID. Discuss client-side batching, retries, and deduplication.

3. Design Processing and Storage

Outline stream processing (e.g., Flink, Spark Streaming) for real-time aggregation and a batch layer for historical accuracy. Choose storage: time-series DB for metrics, data lake for raw events.

4. Design Serving and Query Layer

Provide APIs for querying metrics with low latency. Use pre-aggregated tables and caching. Discuss trade-offs between real-time and batch views.

5. Address Reliability and Trade-offs

Discuss fault tolerance, exactly-once semantics, backpressure, and cost. Explain how to handle late data and ensure data consistency across layers.

Key Points to Mention

  • Partitioning strategy for scalability (e.g., by ad campaign or user ID)
  • Exactly-once processing and idempotency to avoid double counting
  • Lambda architecture vs. Kappa architecture for real-time and batch processing
  • Use of columnar storage and pre-aggregation for fast queries
  • Handling late-arriving events with watermarks or reprocessing
  • Monitoring and alerting for data quality and pipeline health

AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.

Q2

What are the trade-offs between sending one request per event versus batching multiple events in a single request, particularly for mobile clients?

Technical Trade-offsSystem Design
Author's notes

Actually felt okay on this one.

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AI HintsAI Generated

Suggested Approach

Start by acknowledging that the optimal choice depends on the specific use case and constraints, then systematically compare the two approaches across dimensions like network efficiency, latency, reliability, and battery life. Conclude with a balanced recommendation that often involves a hybrid strategy, such as adaptive batching based on network conditions and event criticality.

Pro tip: Emphasize that the decision should be data-driven: measure real-world metrics like battery consumption, network overhead, and user-perceived latency for your specific app, rather than relying on generic assumptions.

1. Clarify requirements and constraints

Identify the nature of the events (e.g., critical vs. non-critical), expected volume, and mobile-specific constraints like intermittent connectivity and battery limitations.

2. Analyze trade-offs across key dimensions

Compare one-request-per-event vs. batching in terms of network overhead, latency, reliability, battery impact, and server load.

3. Consider mobile-specific factors

Discuss how factors like radio state transitions, background execution limits, and data costs influence the decision.

4. Propose a hybrid or adaptive solution

Suggest a strategy that combines both approaches, such as batching non-critical events while sending critical events immediately, with dynamic adjustment based on network conditions.

5. Summarize with a recommendation

Conclude with a clear recommendation that balances the trade-offs for the given context, and mention how you would validate it with metrics.

Key Points to Mention

  • Network overhead: batching reduces HTTP/TLS handshake overhead and improves bandwidth utilization, but increases payload size.
  • Latency: one-request-per-event provides lower latency for time-sensitive events, while batching introduces delay.
  • Reliability: batching can improve reliability through fewer requests and retries, but a single failure can lose multiple events; one-request-per-event isolates failures.
  • Battery life: batching reduces radio wake-ups and saves battery, especially on cellular networks.
  • Server load: batching can reduce server load by handling fewer requests, but may require more complex processing.
  • Adaptive batching: dynamically adjust batch size and frequency based on network type, battery level, and event priority.

AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.

Q3

How would you handle deduplication and out-of-order or late-arriving events in the pipeline?

System DesignData Modeling
Author's notes

Blanked for a second on the exactly-once vs at-least-once framing.

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AI HintsAI Generated

Suggested Approach

Start by clarifying the pipeline's requirements: data sources, latency tolerance, and exactly-once semantics. Then explain a layered strategy: deduplicate using idempotent keys and stateful stores, and handle late events with watermarks, allowed lateness, and reprocessing. Conclude with trade-offs and monitoring.

Pro tip: Emphasize that deduplication and late-event handling are not just technical but also business decisions—align with stakeholders on acceptable data loss or duplication. Mention that you'd instrument metrics for duplicates and late arrivals to continuously tune the system.

1. Clarify Requirements and Constraints

Ask about data sources, volume, velocity, latency requirements, and exactly-once vs at-least-once semantics. Understand business impact of duplicates and late data.

2. Design Deduplication Strategy

Use unique event IDs and maintain a deduplication store (e.g., Redis, RocksDB) with TTL. Consider idempotent writes and windowed deduplication for streaming.

3. Handle Out-of-Order and Late Events

Implement event-time processing with watermarks and allowed lateness. Use side outputs or dead-letter queues for very late events, and support reprocessing for corrections.

4. Ensure Scalability and Fault Tolerance

Choose a distributed, scalable store for dedup state and checkpointing. Use exactly-once sinks or idempotent writes to avoid duplicates on failure.

5. Monitor and Iterate

Track metrics like duplicate rate, late event count, and processing latency. Set up alerts and adjust watermarks, TTLs, and allowed lateness based on observed patterns.

Key Points to Mention

  • Idempotent processing and unique event IDs for deduplication
  • Stateful deduplication with TTL and scalable storage (e.g., Redis, RocksDB)
  • Event-time processing with watermarks and allowed lateness
  • Side outputs or dead-letter queues for extremely late events
  • Exactly-once semantics and checkpointing for fault tolerance
  • Monitoring and metrics for duplicates and late arrivals to tune the system

AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.

Q4

How would you enrich streaming events with campaign and ad metadata, and what are the trade-offs between stream-stream joins, stream-table joins, and batch enrichment?

System DesignTechnical Trade-offsData Modeling
Author's notes

Stream-table joins were my answer for campaign/ad metadata since that data changes slowly and fits in a changelog-backed KV store.

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AI HintsAI Generated

Suggested Approach

Start by clarifying the streaming architecture and enrichment requirements, then compare the three approaches based on latency, cost, and complexity. Recommend a hybrid solution that uses stream-table joins for low-latency enrichment and batch for backfill or high-latency tolerance.

Pro tip: Emphasize the importance of handling late-arriving events and ensuring exactly-once semantics, as these are common pitfalls in streaming enrichment. Also, discuss how the choice impacts downstream analytics and real-time decision-making.

1. Clarify Requirements

Ask about data volume, latency requirements, and consistency needs to understand the context. This will guide the choice of enrichment method.

2. Describe Enrichment Approaches

Explain stream-stream joins (joining two streams), stream-table joins (enriching with a lookup table), and batch enrichment (processing in batches). Highlight how each works.

3. Analyze Trade-offs

Compare latency, throughput, cost, complexity, and consistency for each approach. For example, stream-stream joins have low latency but high complexity, while batch enrichment is simpler but has higher latency.

4. Propose a Solution

Recommend a hybrid approach, such as using stream-table joins for real-time enrichment and batch for historical data, or using a lambda architecture.

5. Address Operational Concerns

Discuss handling late data, exactly-once semantics, and monitoring. Mention tools like Kafka Streams, Flink, or Spark Structured Streaming.

Key Points to Mention

  • Stream-stream joins: low latency but require windowing and state management; suitable for joining two event streams.
  • Stream-table joins: enrich with external data (e.g., campaign metadata) with low latency; table can be static or updated via CDC.
  • Batch enrichment: high latency but simple and cost-effective for large-scale historical processing.
  • Trade-offs: latency vs. cost, complexity vs. maintainability, and consistency guarantees.
  • Handling late-arriving events and out-of-order data with watermarks or allowed lateness.
  • Exactly-once processing semantics and idempotent writes to avoid duplicates.

AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.

Q5

What data model and storage would you use to serve both near-real-time dashboard queries and historical batch reports over months of data?

Data ModelingSystem Design
Author's notes

Went with a lambda-ish setup: a fast OLAP store (Druid or ClickHouse) fed by the stream for real-time, and a warehouse (BigQuery or Redshift) for historical.

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AI HintsAI Generated

Suggested Approach

Start by clarifying the requirements: query patterns, latency SLAs, data volume, and freshness. Then propose a hybrid architecture that separates hot (recent) and cold (historical) data, using different storage engines optimized for each workload. Finally, discuss how to unify access via a query layer or materialized views to avoid duplicating logic.

Pro tip: Mention the trade-off between pre-aggregation and flexibility: pre-aggregated rollups speed up dashboards but limit ad-hoc analysis, so consider a lambda or kappa architecture with a serving layer that can handle both. Also, highlight the importance of partitioning and indexing strategies to keep costs down as data grows.

1. Clarify requirements and constraints

Ask about query patterns (e.g., dashboard filters, report granularity), latency needs (sub-second vs. minutes), data volume, retention period, and budget. This shapes the choice of storage and processing.

2. Design a tiered storage architecture

Propose storing recent, frequently accessed data in a fast, indexed store (e.g., columnar OLAP like ClickHouse or Druid) for real-time dashboards, and older data in a cost-effective store (e.g., S3 with Parquet, or a data warehouse like Snowflake) for batch reports.

3. Define the data model for each tier

For real-time: use a denormalized, columnar schema with pre-aggregated rollups (e.g., per-minute metrics) to enable fast slicing. For historical: use a normalized or star schema in Parquet/ORC with partitioning by date to optimize batch scans.

4. Unify access and avoid duplication

Implement a query federation layer (e.g., Trino/Presto) or materialized views that abstract the underlying stores, so applications query a single endpoint. Alternatively, use a lambda architecture with a batch layer for accuracy and a speed layer for freshness.

5. Address operational concerns

Discuss data ingestion (e.g., Kafka for streaming, batch ETL for historical), consistency guarantees, backfill strategies, and cost management (e.g., tiered storage, compression, retention policies).

Key Points to Mention

  • Separation of hot and cold data paths to optimize for latency vs. cost
  • Use of columnar storage (e.g., Parquet, ORC) and partitioning for efficient batch scans
  • Pre-aggregation and materialized views to accelerate dashboard queries
  • Streaming ingestion (e.g., Kafka) with exactly-once semantics for real-time updates
  • Query federation or a unified serving layer to hide storage complexity
  • Trade-offs between lambda and kappa architectures, and when to choose each

AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.