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Snapchat·Software Engineer·Onsite - System Design / Architecture·Senior

Senior
May 2026

Summary

Snapchat system design round, one big open-ended question about building a news aggregator from scratch. Pretty intense scope for a single session, they wanted you to cover basically everything.

Questions Asked (1)

Q1

Design a news aggregation system that pulls articles from many external sources (no RSS, only APIs) on a schedule, deduplicates content, stores and ranks it, and serves a fresh unified feed to end users efficiently.

System DesignAPI & IntegrationsTechnical Trade-offs
Author's notes

This one sprawled fast.

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AI HintsAI Generated

Suggested Approach

Start by clarifying requirements and scale, then design the system in stages: ingestion, deduplication, storage/ranking, and feed serving. Emphasize trade-offs and how you'd handle failures and freshness at scale.

Pro tip: Proactively discuss how you'd measure and monitor freshness and deduplication accuracy, and how you'd handle API rate limits and failures with backoff and circuit breakers.

1. Clarify Requirements and Scale

Ask about number of sources, article volume, update frequency, latency requirements, and ranking criteria. Establish assumptions for QPS, storage, and freshness.

2. Design Ingestion Pipeline

Outline a scheduled, scalable ingestion system using workers, queues, and API clients with rate limiting, retries, and backoff. Consider incremental fetching and handling API pagination.

3. Deduplication and Storage

Describe deduplication techniques (e.g., content hashing, SimHash, MinHash) and storage choices (e.g., NoSQL for articles, search index for ranking). Discuss metadata and versioning.

4. Ranking and Feed Generation

Explain how to rank articles (e.g., recency, relevance, engagement) and generate a unified feed. Consider precomputation vs. on-the-fly ranking and caching strategies.

5. Serving and Scalability

Design the feed serving layer with low latency, using CDN, caching, and read replicas. Discuss sharding, partitioning, and how to handle peak loads.

Key Points to Mention

  • Use of message queues (e.g., Kafka) for decoupling ingestion and processing
  • Deduplication strategies like content hashing and similarity detection
  • Storage solutions: NoSQL for articles, search index (e.g., Elasticsearch) for ranking
  • Ranking algorithms: recency, relevance, personalization
  • Caching and CDN for low-latency feed serving
  • Handling API rate limits, failures, and backoff strategies

AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.