I went straight to friction reduction and passkeys, which felt smart at the time, but I barely touched on the trust and security angle and that's probably where Meta actually cares most.
Start by clarifying the goal of Facebook Login (seamless authentication, data sharing, or business growth) and the target user segment. Then identify key pain points through a user journey lens, prioritize one high-impact area, and propose a solution with success metrics. Finally, discuss trade-offs and risks.
Pro tip: Frame improvements around Meta's strategic priorities like privacy, developer ecosystem, and monetization, and quantify impact with metrics like login success rate or time-to-login.
Ask clarifying questions to understand the objective (e.g., increase login success, reduce friction, improve security) and the primary users (end users, developers, or Meta).
Walk through the login flow from a user's perspective, noting friction points like forgotten passwords, privacy concerns, or multi-step verification.
Select one pain point based on impact and feasibility, then brainstorm 2-3 potential improvements, such as biometric login or simplified permissions.
Propose metrics like login success rate, time-to-login, or user retention, and discuss potential trade-offs (e.g., security vs. convenience).
Concisely recap your recommended solution, its expected impact, and next steps for validation (e.g., A/B test).
AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.