← Character Interview Insights

Character·Data Scientist·Take-home Assignment·Intermediate

Intermediate
May 2026

Summary

SQL-heavy take-home style assessment for a DS role at Character, the AI character platform. Four tasks, all around the same schema (users, characters, conversations), escalating from basic aggregation to moving averages to open-ended safety analysis. No behavioral stuff, just pure SQL.

Questions Asked (5)

Q1

Given a conversations table, write a SQL query to find the top 100 characters by total number of conversation engagements, returning character_id and engagement_count ordered descending.

Product Analytics & MetricsData Modeling
Author's notes

Pretty standard GROUP BY with a COUNT and LIMIT 100.

Create a free account to read the full note

AI HintsAI Generated

Suggested Approach

Start by clarifying the schema and what 'engagement' means (e.g., each row in the conversations table represents one engagement, or there's an engagement_count column). Then write a query that groups by character_id, aggregates the engagement metric (e.g., COUNT(*) or SUM(engagement_count)), orders by the aggregate descending, and limits to 100. If the character_id is split across sender/receiver columns, you may need to UNION ALL first to get a unified list of engagements per character.

Pro tip: Always confirm the grain of the table and whether 'engagement' is a row or a column—this shows you think about data modeling and avoids a wrong aggregation. Also, mention that you'd validate the top results with a quick sanity check (e.g., total engagements sum) to catch duplicates or fan-out issues.

1. Clarify schema and metric definition

Ask or state assumptions about the conversations table columns (e.g., character_id, engagement_count, or sender_id/receiver_id) and define what constitutes an engagement (e.g., one row = one engagement, or sum a count column).

2. Determine the base set of engagements per character

If character_id appears in multiple columns (e.g., sender and receiver), use UNION ALL to create a single column of character_ids for each engagement; otherwise, use the character_id column directly.

3. Aggregate engagements by character

Use GROUP BY character_id and an aggregate function (COUNT(*) or SUM(engagement_count)) to compute total engagements per character.

4. Order and limit to top 100

Sort the results by the engagement count in descending order and apply LIMIT 100 to get the top characters.

5. Validate and handle edge cases

Check for NULLs, duplicates, or ties at the cutoff; consider using RANK() or DENSE_RANK() if ties matter, and mention performance considerations (e.g., indexing on character_id).

Key Points to Mention

  • Clarify the grain of the conversations table and the definition of 'engagement' (row count vs. a metric column).
  • Handle cases where character_id appears in multiple columns (e.g., sender_id and receiver_id) using UNION ALL.
  • Use GROUP BY with COUNT(*) or SUM() to aggregate engagements per character.
  • Order by the aggregated count DESC and LIMIT 100.
  • Consider ties at the 100th position and whether to use RANK()/DENSE_RANK() or a deterministic tiebreaker.
  • Mention performance: indexing on character_id and avoiding unnecessary sorting of large datasets.

AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.

Q2

Write a SQL query to compute the ratio of unsafe characters (safety_flag = FALSE) to all characters as a single decimal value.

Product Analytics & Metrics
Author's notes

Simple ratio query.

Create a free account to read the full note

AI HintsAI Generated

Suggested Approach

Start by clarifying the table schema and the definition of 'unsafe characters' (safety_flag = FALSE). Then write a query that computes the ratio as the sum of unsafe characters divided by the total count of characters, ensuring the result is a decimal by casting or multiplying by 1.0.

Pro tip: Always handle potential division by zero by using NULLIF or a CASE statement to avoid errors, and consider whether you need to round the result for readability.

1. Clarify the schema and definitions

Ask for the table name and column names, and confirm that 'unsafe characters' are those with safety_flag = FALSE. Ensure you understand what constitutes a 'character' (e.g., each row represents a character).

2. Compute the numerator and denominator

Use conditional aggregation to count unsafe characters (SUM(CASE WHEN safety_flag = FALSE THEN 1 ELSE 0 END)) and total characters (COUNT(*)).

3. Calculate the ratio as a decimal

Divide the numerator by the denominator, casting to a decimal type (e.g., using CAST or multiplying by 1.0) to ensure floating-point division. Handle division by zero with NULLIF or a CASE statement.

4. Format and present the result

Optionally round the result to a desired number of decimal places and alias the column clearly (e.g., AS unsafe_ratio).

Key Points to Mention

  • Use of conditional aggregation (SUM(CASE WHEN ...)) to count unsafe characters.
  • Ensuring decimal division by casting or multiplying by 1.0.
  • Handling division by zero with NULLIF or CASE to avoid errors.
  • Clarifying the table schema and definition of 'unsafe' before writing the query.
  • Considering performance implications if the table is large (e.g., indexing on safety_flag).
  • Rounding the result for better readability and presentation.

AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.

Q3

For each day characters were created, compute the daily percentage of unsafe characters and a 7-day trailing moving average of that percentage. Return day, daily_unsafe_pct, and daily_unsafe_pct_ma7.

Product Analytics & MetricsData Modeling
Author's notes

This is where it got interesting.

Create a free account to read the full note

AI HintsAI Generated

Suggested Approach

Start by clarifying the definition of 'unsafe' characters and the grain of the data. Then write a SQL query that aggregates daily counts, computes the daily unsafe percentage, and uses a window function to calculate the 7-day trailing moving average. Finally, validate the results and discuss potential edge cases.

Pro tip: When computing a trailing moving average, ensure you use ROWS BETWEEN 6 PRECEDING AND CURRENT ROW rather than RANGE to avoid issues with missing dates. Also, consider whether to weight the moving average by daily volume or treat each day equally.

1. Clarify requirements and assumptions

Ask clarifying questions about what constitutes an 'unsafe' character, the time zone for 'day', and whether the moving average should be simple or weighted. Confirm the expected output format.

2. Aggregate daily counts

Write a subquery or CTE that groups by day and counts total characters and unsafe characters. Ensure you handle days with no characters (if any) appropriately.

3. Compute daily unsafe percentage

Calculate the daily unsafe percentage as (unsafe_count / total_count) * 100. Use NULLIF or CASE to avoid division by zero.

4. Calculate 7-day trailing moving average

Use a window function with AVG over an ordered window of the current row and the 6 preceding rows. Ensure the window is based on the day column, not row number, to handle gaps.

5. Validate and present results

Check for anomalies, such as days with zero characters or missing dates. Discuss how to handle them (e.g., exclude or impute) and present the final query with clear column aliases.

Key Points to Mention

  • Definition of 'unsafe' characters and how to identify them (e.g., regex, lookup table).
  • Handling division by zero when total characters is zero.
  • Using window functions for moving average (AVG with ROWS BETWEEN 6 PRECEDING AND CURRENT ROW).
  • Ensuring the moving average is trailing and based on calendar days, not just existing rows.
  • Performance considerations: indexing on date column, avoiding unnecessary sorting.
  • Edge cases: missing days, time zone conversions, and whether to include days with no characters.

AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.

Q4

Create a 2x2 breakdown showing engagement counts split by whether the character was safe or unsafe AND whether the conversation was safe or unsafe.

Product Analytics & MetricsRoot Cause Analysis
Author's notes

JOIN conversations to characters on character_id, then GROUP BY both safety flags.

Create a free account to read the full note

AI HintsAI Generated

Suggested Approach

First, clarify the definitions of 'safe' and 'unsafe' for both characters and conversations, and confirm the engagement metric (e.g., messages, likes, session time). Then, outline how you would construct the 2x2 matrix by cross-tabulating the two binary dimensions, and discuss how you would analyze the resulting counts to identify patterns and root causes.

Pro tip: Emphasize that correlation does not imply causation—just because a conversation is unsafe doesn't mean it causes lower engagement; there could be confounding factors like user intent or topic. Suggest using a randomized experiment or propensity score matching to isolate effects.

1. Clarify Definitions and Metrics

Define what 'safe' and 'unsafe' mean for characters and conversations, and specify the engagement metric (e.g., number of messages, likes, or session duration). Ensure alignment with stakeholders on these definitions.

2. Data Collection and Preparation

Identify data sources for character safety labels, conversation safety labels, and engagement events. Clean and join the data, handling missing values and ensuring each conversation is correctly categorized.

3. Construct the 2x2 Matrix

Create a contingency table with rows for character safety (safe/unsafe) and columns for conversation safety (safe/unsafe). Populate the cells with engagement counts (e.g., total messages, average per conversation).

4. Analyze Patterns and Root Causes

Compare engagement across the four cells to identify significant differences. Investigate potential root causes, such as user demographics, topic sensitivity, or character design, and consider confounding variables.

5. Recommend Actions and Further Testing

Based on findings, propose actionable recommendations (e.g., improve safety filters, adjust character behavior) and suggest A/B tests or deeper analyses to validate causality.

Key Points to Mention

  • Define 'safe' and 'unsafe' operationally, possibly using content moderation labels or user reports.
  • Choose appropriate engagement metrics (e.g., messages per conversation, likes, retention) and justify the choice.
  • Consider the unit of analysis: is it per conversation, per user, or per character? This affects aggregation.
  • Address potential confounders like user intent, topic, or time of day that could affect both safety and engagement.
  • Use statistical tests (e.g., chi-square, ANOVA) to determine if differences in engagement are significant.
  • Discuss ethical considerations: handling unsafe content data responsibly and avoiding bias in safety labels.

AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.

Q5

By day, compute the count of unsafe conversation engagements, distinct unsafe users, total engagements, total distinct users, and derive unsafe engagement ratio and unsafe user ratio.

Product Analytics & MetricsA/B Testing & Experimentation
Author's notes

Conditional aggregation with FILTER or CASE WHEN inside COUNT.

Create a free account to read the full note

AI HintsAI Generated

Suggested Approach

Start by clarifying the definitions of 'unsafe conversation engagement' and 'unsafe user' with the interviewer, as these are likely based on specific safety classifiers or thresholds. Then outline a SQL-based aggregation approach that computes daily counts and distinct counts, and finally derive the ratios by dividing unsafe metrics by total metrics. Emphasize the importance of consistent time windows and deduplication logic.

Pro tip: Mention that you would validate the safety classifier's precision/recall and consider edge cases like users with multiple engagements or conversations spanning multiple days. Also, suggest segmenting by user cohorts or conversation types to uncover actionable insights.

1. Clarify definitions and scope

Confirm what constitutes an 'unsafe conversation engagement' (e.g., flagged by a model, user report) and an 'unsafe user' (e.g., user with at least one unsafe engagement). Also clarify the time zone and whether 'by day' means calendar day or 24-hour period.

2. Identify data sources and tables

Determine the tables containing conversation engagements, user IDs, timestamps, and safety labels. Ensure you have a way to join engagements to users and to safety flags.

3. Write aggregation query

Use SQL to group by date and compute: COUNT(DISTINCT engagement_id) for total engagements, COUNT(DISTINCT user_id) for total users, and conditional counts for unsafe engagements and unsafe users. Be careful with DISTINCT counts on filtered sets.

4. Derive ratios and validate

Calculate unsafe engagement ratio as unsafe engagements / total engagements, and unsafe user ratio as unsafe users / total users. Validate results by checking for anomalies, such as ratios exceeding 1 or sudden spikes.

5. Consider additional dimensions and trends

Optionally, break down metrics by conversation type, user demographics, or time to identify patterns. Discuss how these metrics could inform product safety improvements or A/B tests.

Key Points to Mention

  • Definition of unsafe engagement: likely based on a safety classifier or user report, and may require a threshold (e.g., confidence score > 0.9).
  • Distinct counts: use COUNT(DISTINCT) for users and engagements, and ensure that unsafe users are counted only once per day even if they have multiple unsafe engagements.
  • Time window: specify whether the day is based on UTC or local time, and handle timezone conversions if necessary.
  • Ratio calculation: unsafe engagement ratio = unsafe engagements / total engagements; unsafe user ratio = unsafe users / total users. Ensure denominators are not zero.
  • Data quality: check for missing safety labels, duplicate engagements, or bot activity that could skew metrics.
  • Actionability: suggest how these metrics could be used to monitor safety trends, evaluate interventions, or design experiments.

AI-generated suggestions, not part of the candidate's original notes. May be inaccurate — verify before relying on them.