Cermati.com·Product Manager·Onsite - Product Sense / Strategy
Apr 2026
One question, market sizing, for a fintech role at Cermati.com. Not a lot to go on but it was the kind of question where you either have a framework in your head or you're just guessing out loud.
- Estimate the total addressable market for mobile app-based loans targeting small and medium businesses in Indonesia in 2019.
“Market sizing for SMB lending in Indonesia is actually pretty meaty if you think about it carefully.”