Zynga·Product Manager·Onsite - Product Sense / Strategy
Jun 2026
Got a product strategy question for what seemed like a PM role at Zynga, focused on squeezing more revenue out of Farmville. Short and punchy, not a lot of context to work with.
- How would you increase Farmville's monetization by 10-15%?
“I went straight to the obvious stuff: virtual currency bundles, limited-time offers, maybe a subscription tier.”