Uber·Data Scientist·Technical Phone Screen
- The company wants to add an in-app warning that tells drivers when a passenger's drop-off location is in a high-risk neighborhood. How would you design an experiment to evaluate this feature, and what metrics would you track across business, safety, marketplace, and fairness dimensions? How does running the test across multiple cities change your approach?
- Why does ETA accuracy matter so much in a ride-hailing product? What metrics would you use to measure it, and what approaches would you take to diagnose and improve it?
- Uber wants to notify drivers a week in advance about a promotion they can earn by being online in specific locations during specific time windows. What effects could this create, what's wrong with a simple user-level A/B test here, what issues come up with a switchback design, and how would you estimate variance under a synthetic control approach?
“This one is harder than it looks because the fairness angle is a trap you can walk into without realizing.”